I am a contemporary designer and jeweller with a diverse background in art and design and a broad experience in higher design education. I am focusing on forming a jewellery line while securing a constant income via teaching assignments to be able to proceed and continue developing my brand and launch my jewellery brand in 2022.
I am at the stage of my life where it’s time to finally focus and develop my own brand, which is something I wanted to do a long time ago in a more formal way to build a business.
My work will be separated into two aspects that work in parallel. One more experimental, with the aim of positioning myself, in a more visual artistic way, yet without commercial aims. And the other one is like Haute culture, which gets transcribed into a more commercial jewellery brand, the one I am designing right now and want to launch in 2022.
My business objectives are:
I want to develop a business that makes me focus on my ideas and proposals by finding a monetary value to all my knowledge in the creative field of design and jewellery. I cannot get into numbers since I am starting, that aspect will give me the lead to where I stand and where I want to go.
My learnings from the Crafting Business Programme:
This course has helped me to define my vision and learn the aspects that I need to pursue prior to opening a craft business. It works by combining my know-how by having a service line (teaching and educational consultancy) and a product line with a differential value that go hand in hand.
My 5 top tips that I have learnt on this journey: