I am a designer and teacher in the field of crafts, specialised in the creation of models and molds for ceramics and jewelry. I currently reside between the capital of Madrid and a small town in the province of Toledo, where I am setting up my workshop/studio.
My career from the field of image and design has been drifting towards the field of crafts and what is handmade. In this sense I intend to direct my professional future.
Facilitator of artistic and craft creation and production processes. Valuable objects require guarantees to be produced in series or as a single piece.
My business objectives are:
Carry out collaborative work and projects to promote and renew the crafts of specific geographical areas.
My learnings from the Crafting Business Programme:
- Now I am more aware of the value of my experience and my potential. This program has taught me to value everything I can offer and how to guide my business.
- Now I have a clearer idea of my business idea and the steps I have to take to advance my proposal.
- Now I know what I can contribute to the artisanal processes and the development of my own and others’ projects.
My 5 top tips that I have learnt on this journey:
- The value proposition is the basis and guide to appreciate our potential and move forward with the business model. Creative company.
- This is business and we cannot waste time. Time is the main value and how to make work profitable is part of our creativity.
- Markets are conversations, we will know who our client is as long as we know what they say.
- Create objects that improve our lives and our environment, based on a circular economy to understand the life cycle of our designs.
- Exponential business growth, cooperation and create links with other craftspeople for a greater projection in the markets.